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From StoriesLab: Speaker James Carter talks Transmedia Storytelling for Engagement

From StoriesLab is a series that highlights the wonderful work of the speakers featured at StoriesLab. Registration is open for this half-day interactive exploration into the possibilities of story.

Ever had a slight panic attack trying to figure out the best way to tell your organization’s story across multiple media platforms?

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From StoriesLab: Speaker Jessica Clark Discusses Measuring Impact of Cross Media Projects

From StoriesLab is a series that highlights the wonderful work of the speakers featured at StoriesLabRegistration is open for this half-day interactive exploration into the possibilities of story.

You know that phrase, “all politics is local”? Well, while the sentiment can carry multiple interpretations, the overarching theme is that the most impact happens on the ground level.

AIR recently announced the results of a highly anticipated new initiative called Localore which echoes this very concept, applying it to public media innovation, and aligning with an overarching goal to reinvigorate local news. Jessica Clark, media strategist at AIR, and StoriesLab speaker helped to make the initiative a reality.

The recently launched Localore.net showcases the inventive projects that AIR producers have led at 10 stations across the country.

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You’re Invited: StoriesLab

Part of the goal for our StoriesLead initiative is to set the stage for those aha! storytelling moments.

That’s why we hail ourselves as catalysts for great storytelling, because we want to provide a multilayered platform where innovations in storytelling are front and center.

Enter StoriesLab. A half-day interactive exploration into the possibilities of story, StoriesLab is a project of StoriesLead and co-presented by Pride Collaborative and the Center for Social Media.

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diy days NYC, Here We Come!

In a few weeks we’re hitting the road and heading to The Big Apple for diy days NYC.

Presented by Reboot Stories and the New School, diy days is best described as “a roving gathering for those who create.” In a series of talks and workshops, creative minds from all over will collide.

The goal? To spark dialogue, experimentation, and  hopefully collaboration, surrounding the latest ideas about funding, creating, distribution, and sustainability of creative efforts.

The best part? You get to access this gold mine of creativity for free. The event is  organized completely by volunteers and is cost-free to participants. Think of it as a kind of open-source platform for creative innovation.

We are particularly excited this year because we’ll be  helping to tell the story of the event through social media. Storytelling, participation, and media? In heaven.

Last year, our own Felicia P presented on extending a project’s reach through education and was a member of an international team that created an ebook to chronicle the narrative of diy days NYC. The book, which you can download here for free, is part of LEARN DO SHARE, a documentation and learning resource about narrative experiments and social innovation efforts ventured at diy days.

One last thing. Maybe you have some creative prowess of your own that you just can’t keep to yourself. If you’re eager to share your expertise with others, then you should know that the event’’s Creative Sparks Presentation has slots to be filled. Selected speakers will be given 10 minutes and 10 slides to present something inspiring and innovative with the chance to win micro grants, mentorship, and 30 days of free office space.

In a nutshell, diy days is a lab, playground, and learning center for the creative.

Hope to see you there.

Hanging out with Transmedia Players

Last week PC’s resource and education initiative, StoriesLead, tuned in to the first InterActs Live Hangout event by way of Google+ Hangouts.

The engaging conversation brought together transmedia players across disciplines to discuss how they utilize various platforms to engage audiences.
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How I Pulled Off an Epic Storytelling Event (and You Can, Too)

by: Felicia Pride

In June, I left New York for Washington, D.C. It’s no secret: New York is bursting with opportunity, especially for those of us who work in media. I knew what I was leaving behind in the Big Apple—a growing ecosystem for media and story innovation, areas where I’ve focused energy for the last few years.

Landing in D.C., I was desperate to find a similar ecosystem. Of course this was the wrong approach, trying to fit the city into a New York box, without embracing its individuality. So when I removed unfounded expectations, I found talented storytellers producing highly creative projects, progressive institutions using media to engage audiences in fresh ways, and more.

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Innovations in Storytelling Captured on Video

Back in November as part of DC Week 2012, we wrangled up some great speakers to share their expertise on innovations in storytelling. Hosted by our founder and chief content officer, Felicia Pride, the event included dynamic featured projects which highlighted technological advances that have allowed storytellers to explore new platforms.

It was our pleasure to have the chance to showcase the cutting-edge work of these skillful storytellers. That’s why we call our StoriesLead initiative a catalyst for great storytelling. Whether you’re an organization, an individual creative, or a story lover, our goal is to fill-in the gaps and serve as an impetus for creating stories that rock.

Be sure to stay tuned because we’re always working on more ideas, tips, and resources!

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When Story Turned Social – PC to Host Social Media Week Event

Hey all you Facebookers, Tweeters, Google Plusers and the like, have we got a treat for you! In just a few short weeks Social Media Week will be upon us.

If you haven’t already heard, this massive, multi-event, event has quickly become the authority on the social media terrain. Their mission? To help people and organizations connect through collaboration, learning and the sharing of ideas and information.

The week-long affair, whose bragging rights claim 100k members in 26 cities across the globe, will offer a smörgåsbord of events for attendees to sink their teeth into. We at PC are stoked to be organizing one of the events for the DC-based conference through our StoriesLead project.  We invite you to come join the party at what we’ve titled: When Story Turned Social: At the Intersection of Story and Social Media.

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5 Resources to Tell Better Stories

We go gaga (no really we do, it can get embarrassing sometimes) for an awesome story because we believe that great storytelling moves people.

We also believe there’s never a bad time to add a few more storytelling tips to your box of tricks. Take a look at these 5 resources that’ll make for better stories for your organization:

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IJNET Highlights Pride Collaborative in 5 Tips for Transmedia Storytelling

Pride Collaborative’s Anatomy of a Story Webinar and DC Week’s Story Innovation event were mentioned in IJNET’s recent article offering useful tips on transmedia storytelling.

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