A Storify recap from our event, Story Innovation: Transmedia, Web Cinema, and Participatory Storytelling.
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[<a href=" <p>Pride Collaborative and The Create Daily Host DC Week 2012 event, Story Innovation: Transmedia, Web Cinema, & Participatory Storytelling</p> <p>http://storify.com/jessicafenney/dc-week-2012-storyinnovation" target="_blank">View the story "DC Week 2012: #StoryInnovation" on Storify</a>]<br /> <h1>DC Week 2012: #StoryInnovation</h1> <h2>Pride Collaborative and The Create Daily Host DC Week 2012 event, Story Innovation: Transmedia, Web Cinema, & Participatory Storytelling</h2> <p>Storified by Pride Collaborative · Mon, Nov 12 2012 14:27:43</p> <div> <p>As part of the <a href=”http://digitalcapitalweek.org/” class=”">Digital Capital Week Festival 2012</a>, last week <a href=”http://www.pridecollaborative.com” class=”">Pride Collaborative</a>, a DC-based strategic communications firm, and <a href=”http://www.thecreatedaily.com” class=”">The Create Daily</a>, a resource that connects storytellers with career opportunities, had the chance to host an evententitled <i>Story Innovation: Transmedia,Web Cinema, & Participatory Storytelling</i>.  The hour-long session was held at the<a href=”http://www.affinitylab.com/” class=”">Affinity Lab</a> on U St. in DC and facilitated by Pride Collaborative’s Chief Content Officer,<a href=”http://www.feliciapride.com/” class=”">Felicia Pride</a>.</p> </div> <div>Geeking out at #storyinnovation with @feliciapride and the Create Daily! #dcweekJess Solomon</div> <div>#DC #streetsigns #affinitylab #Ustprettipixels</div> <div> <p>According to DC Week co-producer PeterCorbett, the goal of the annual weeklong festival is to catalyze as muchcreation as possible by bringing together various designers, developers, entrepreneurs,and social innovators in order to share ideas. The <i>Story Innovation</i> event didjust that.  It featured five guest speakersfrom diverse industry backgrounds exhibiting their current projects, sharingtheir development processes, and spearheading dialogue about common concernsthat arise among creators working within the digital media landscape. </p> </div> <div>Great info for storytellers! @pridecollaborative #DCWeek #StoryInnovationJessica M. Fenney</div> <div>This is gonna kick so much ass. #dcweek2012Adriana-Lucia Cotes</div> <div> <p>Attendees kept Twitter a flutter asthe event progressed—a testament to the useful information provided.  The knowledge gained surely left folks excitedabout the possibilities and ready to incorporate the new concepts into theirown initiatives.</p> </div> <div>Excited about #storyinnovation at #DCWeek! Get ready for some live tweetingMarzena Zukowska</div> <div>A packed house at this #transmedia session for #DCWEEK just goes to show how exciting #storyinnovation is!Metasebia Yoseph</div> <div>RT @_musem_: A packed house at this #transmedia session for #DCWEEK just goes to show how exciting #storyinnovation is!Leslie Kershaw</div> <div> <p>Lance Hill of <a href=”http://meridianhillpictures.com/” class=”">Meridian Hill Pictures</a> presented on <a href=”http://meridianhillpictures.com/ourfilms/film/green_corps” class=”">The Green Corps</a>-<a href=”http://livingdocs.github.com/greencorps/#” class=”">Living Docs</a> web-based cinema project.  The project is an experiment that mergesdocumentary footage, Google Maps, and Google Street View, creating both anengaging and interactive transmedia platform.</p> </div> <div>Now at #dcweek #storyinnovation session at #AffinityLab in DC. Learning about Green Corp film.Jay S Daughtry M.Ed.</div> <div>Using google maps and short videos to engage users and viewers #storyinnovation #DCWeekMaddy Urick</div> <div>Lance Kramer via Green Corps – Living Docs Project integrates google maps + video. Love this videography #storyinnovation #DCWeekMarzena Zukowska</div> <div>MT #dcweek @celeste_sharpe: http://livingdocs.org/ =collab btw Mozilla, Tribeca, Amer U combines film w/google maps #storyinnovationJay S Daughtry M.Ed.</div> <div>Full length film becomes richer when you layer it w/ individual stories, maps, physical contexts, green spaces… #storyinnovation #DCWeekMarzena Zukowska</div> <div> <p>The second speaker was founder and creative director of <a href=”http://musethecollective.com/” class=”">Muse Collective</a>, Metasebia Yoseph.  She spoke about the transmedia project,<a href=”http://cultureofcoffee.com/” class=”"> A Culture of Coffee</a>, which uses social media and the art of book-making to explore the history and influence of Ethiopian coffee across time and cultures.  </p> </div> <div>Beautiful transmedia stories like the culture of coffee, green corps #storyinnovation #dcweekMargy Looney</div> <div>RT @margylooney: Beautiful transmedia stories like the culture of coffee, green corps #storyinnovation #dcweekTennille Younger</div> <div>’A culture of coffee’ – highlights the #ethiopian slow coffee ceremony through transmedia. #storyinnovation #DCWeekMarzena Zukowska</div> <div>Leverage each media platform to maximize the user experience. #storyinnovation #dcweekMartha Dodge</div> <div>RT #dcweek Culture of Coffee @rgindc: The larger project is hosted / described on http://cultureofcoffee.com. #storyinnovationJay S Daughtry M.Ed.</div> <div>RT #dcweek @heatherlbrady: "I just wanted some kind of digital headquarters" – http://cultureofcoffee.com #storyinnovationJay S Daughtry M.Ed.</div> <div> <p>Next came creative director of <a href=”http://www.arcadesunshine.com/” class=”">Arcade Sunshine</a>, Patrick White.  He presented on the <a href=”http://www.lakoumizik.com/” class=”">Lakou Mizik project</a>, a multimedia celebration of Haitian music and culture utilizing app production, web design, and transmedia strategy to promote the cultural strength and beauty of Haiti.</p> </div> <div>’Multiplatform storytelling" is cool…but being all-inclusive can be overwhelming. Lesson: "story comes first" #storyinnovation #DCWeekMarzena Zukowska</div> <div>Great quote! #dcweek @celeste_sharpe: "story comes first. always" http://www.arcadesunshine.com/#!home/mainPage #storyinnovationJay S Daughtry M.Ed.</div> <div>When working across platforms "story comes first, always." #storyinnovation #dcweekMargy Looney</div> <div>"Story comes first, always!" #storyinnovation #dcweekMartha Dodge</div> <div>Remember, the story comes first! @pridecollab @thecreatedaily #DCWeek #StoryInnovationsJessica M. Fenney</div> <div>RT @thecreatedaily: RT @PunchRocking: "You want to see people interacting, because you want to evaluate your story" #storytelling @pridecollab #DCWEEKAffinityLab</div> <div>Definitely. Pine Point fantastic example of #storyinnovation #DCWeek http://interactive.nfb.ca/#/pinepointRyan Mach</div> <div> <p>Rachel Grossman followed with a presentation about the multidisciplinary ensemble, <a href=”http://www.dogandponydc.com/” class=”">dog & pony dc</a>. The theater group has become a trailblazer in its own right, using social media as a tool to maximize a concept they call “audience integration.”</p> </div> <div>Role of audience in performance through audience integration. Creating shows that are conversations. #storyinnovation #dcweekJay S Daughtry M.Ed.</div> <div>RT #dcweek @celeste_sharpe: ‘where is the audience in this show?’ audience integration & role of audience in narrative. #storyinnovationJay S Daughtry M.Ed.</div> <div>It sounds like @RGinDC is doing @dogandponydc proud at the #storyinnovation conversation for #dcweek! Mel Harker</div> <div>Don’t it ever? RT @melaniegwynne: It sounds like @RGinDC is doing @dogandponydc proud at the #storyinnovation conversation for #dcweek! Gwydion Suilebhan</div> <div>#Dcweek #StoryInnovation, Web Story, Participatory Storytelling (@ Affinity Lab U street) http://4sq.com/SRakHsTsega</div> <div> <p>Melissa Carillo concluded with a presentation about the <a href=”http://latino.si.edu/education/LVM_Main.htm” class=”">Smithsonian Latino Virtual Museum</a>.  As LVM creative director and founder, she illustrated the immersive education capabilities of the project, showcasing its bilingual mixed media benefits used to enhance visitor knowledge, understanding, and appreciation of Latino cultural heritage.</p> </div> <div>last pres: Melissa Carillo, director of new media and tech, smithsonian latino center http://latino.si.edu/ #dcweek #storyinnovationCeleste Sharpe</div> <div>MT @celeste_sharpe: last preso: Melissa Carillo, dir of new media/tech, smithsonian latino ctr http://latino.si.edu/ #dcweek #storyinnovationJay S Daughtry M.Ed.</div> <div>Cultural artifact- what’s its importance? What is its relevance to me? #dcweek #storyinnovationJay S Daughtry M.Ed.</div> <div>A multimedia approach is leveraging gaming strat to enhance visitor experience. SLC Virtual Museum. #DCWeek @thecreatedailyJessica M. Fenney</div> <div>Overall, the takeaways from the event were all positive.  No better way to round off DC Week 2012.</div> <div>Great presos on #storytelling at #storyinnovation #dcweek. Now in Q&A. http://twitpic.com/bbqr3gJay S Daughtry M.Ed.</div> <div>Thx @feliciapride and @AffinityLab for awesome #dcweek #storyinnovation session today. Amazing presenters!Karen Hold</div> <div>Thanks to everyone who attended and presented at #Storyinnovation. We had a packed house! #dcweekFelicia Pride</div> <div>Time to hang up the badge. Thanks @corbet3000 @dcweek for another great year. #DCWEEK http://pbckt.com/pK.u5XTA5Kevin Walsh</div>
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