Even if you’re not consciously telling a story—one that’s well-crafted and propels your mission forward—you’re still telling a story. And more often than not, because of the busy day-to-day that social change agents encounter in today’s world, that story isn’t strategic, but rather, disjointed, confusing, and inconsistent.
But when you do consciously tell a well-crafted story, the benefits are immense: increased engagement with stakeholders, funders, supporters, and community members; increased publicity and visibility; increased exposure and connection with causes, and more.
But where to begin?
In this hour-long webinar, we’ll:
- Breakdown the key components of a good story
- Show the benefits of understanding and clearly articulating your story
- Provide concrete ways to get started with telling a better story
- Provide examples of good storytelling from the world of social change
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