Our Team

We work with a network of kick-butt creatives, writers, designers, and technologists.

Meet our core team.

felicia pride = founder + head of engagement

A little backstory: Felicia Pride is a writer, producer, and educator with more than ten years experience working in media (including in book publishing pre-Kindle). As the founder and head of engagement for pride collaborative, she develops, conceptualizes and collaborates on creative content, media, and film projects for an array of clients. She is the director of storytelling institute StoriesLead, the co-organizer of StoryCode DC, a community for transmedia storytellers, and is the founder of The Create Daily, a start-up that matches media makers with career-advancing opportunities.

Felicia is also the author of seven books, including the essay collection The Message: Life Lessons from Hip-Hop’s Greatest Songs, published by NBC Universal, which has been used in educational institutions around the country, and for which she co-developed an interactive enrichment program. Her latest book, To Create, is a collection of interviews with black storytellers and media makers.

Felicia has riffed on media, entrepreneurship, youth development, popular culture, hip-hop, and writing at schools, institutions, and events around the country. She has an M.A. in writing and publishing from Emerson College.

What was your favorite bedtime story as a child? The Little Engine That Could

What movie title best describes your personality? Poetic Justice

Quote you live your life by: “Write while the heat is in you. The writer who postpones the recording of his thoughts, uses an iron which has cooled to burn a hole with. He cannot inflame the minds of his audience.” – Henry David Thoreau

Favorite Gadget: Her new Google Chromecast. Streaming whatever you want–movies, pictures, web content–straight to your TV? Can you say, awesomeness?

Visit her website at feliciapride.com | Follow her on Twitter | Fan her on Facebook

jessica fenney = content manager.

A little backstory: As content manager, Jessica creates, develops, and manages content for pc’s presence across multiple media platforms, manning the agency’s website and blog and maintaining all web content databases for its in-house projects including The Create Daily and StoriesLead.

For our clients, Jess provides comprehensive support services including finding, organizing, and sharing top-notch relevant content, managing and disseminating that content across various social media platforms, and performing other editorial duties in order to add value in digital spaces.

Jess has a background in the nonprofit sector. She has a B.A. in public relations from Hampton University and a M.A. in urban affairs from Norfolk State University.

What was your favorite bedtime story as a child? Where the Wild Things Are

What movie title best describes your personality? The Never-Ending Story

Quote you live your life by: “If you focus on results, you will never change. If you focus on change, you will get results.” -Jack Dixon

Favorite Gadget: At the moment, her new ‘phablet’ the Samsung Galaxy Note 3. It’s permanently attached to her left hand.

annie gordon = education & operations manager

A little backstory: Annie Gordon is an educator and leadership coach with more than 35 years of experience serving as a classroom teacher, teacher mentor, reading specialist; and served as a school administrator for 16 years. She has taught college graduate level supervision / instructional leadership and reading courses, supervised graduate-level teacher interns and served as a leadership coach for first-year school principals. She holds a M.Ed. from Johns Hopkins University and attended the Harvard Graduate School of Education’s Institute for Principals.


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